3 Planning Steps | Strategic BPM Revit-BIM Content Marketing Guide

Posted by Daniel Hughes on May 15, 2016 5:56:00 AM

#1 - Building Product Manufacturer (BPM) Website Hosts BIM Files

Typically, a Building Product Manufacturers' (BPM) Marketing Department creates BIM files to promote the specification of their products; within their clients’ BIM design projects.

While BIM files promote the manufacturer’s brand; successful pre-built BIM files provide real cost-savings to the BPM's design + contracting customers. BPM BIM files provide the manufacturers' distribution network with digital planning tools to assist designers + contractors' with their project product selection process.

Logically, a Marketing Department should choose the building product manufacturer's website as the first and best location for file-hosting of their BIM files.

  1. Links to the BPM's digital design files (BIM, CAD, Specifications, Product Tech Data Sheets) should be prominently displayed on the front page of the corporate website

  2. Indicate the BIM file-types of your products for your clients to download. (Revit, ArchiCAD, Vectorworks or Bentley BIM files)

  3. Within the BIM Library, populate product images, contact links, product warranties, construction specifications and tech data sheets around your individual BIM files.

Fact: Designers expect to find and search for a BPM's BIM files on the BPM website, first. They assume the most current files are located on the BPM website with all supporting documentation.

Tip: Do not syndicate the BIM Files with BPM BIM File Library Websites or BIM File modeling service websites; until the BIM library is completely hosted on the BPM website.

For example, our corporate BIM Library website annually delivers more than 6 million Revit model downloads to our visitors. Collectively, four different BIM Libraries that host \ syndicate Bradley Revit models, achieve only 10% of our total annual website downloads. 

The Bradley BIM library was hosted on our corporate website for 18 months; prior to adding other BIM Library services. BPMs want the majority of ALL visitor traffic to come to the BPM website. Links to the BPM BIM library files, should NOT take their visitors to their BIM Library; that is NOT on the BPM website.

#2 - Know Your Client Market & Design Tools

Where are you selling the majority of your products? USA? Europe? UK? Middle East? China? Australia?

What BIM software are your design and construction clients using in your major sales market(s)?

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Bradley BIM 2.0 | Revit Family Library Update Available

Posted by Daniel Hughes on Mar 17, 2016 7:40:00 AM

 

 

Summer 2014 launched the Bradley BIM 2.0 - Revit Library Update. Major portions of the Bradley Revit Library (1,000 Revit Families) were optimized and revised.

 

Rachel Hughes, Revit\BIM Support Technician (paid summer internship) has been piloting our Bradley BIM 2.0 Revit Library Updates. She cataloged each family's edits in our Standards Spreadsheet and authored new editing processes for our Revit Handbook.

More than 350 Bradley Revit families had their their visibility settings optimized.

--- Revit Project Performance | Revit Family File Size vs Family Visibility Settings ---

Currently, over 750 Bradley Revit models were given new parameters, old parameters were updated or deleted -and all 750 models were Revit project-tested.

This summarizes the Bradley BIM 2.0 updates; that we'll begin uploading to the Bradley Revit Library during September 2014.

New embedded Bradley BIM Shared Parameters are designed to assist BIM \ VDC and FM Managers with:

  •  Revit Model Data Collection & Management,
  • Scheduling & Tagging,
  • Design & Specification and
  • Operations & Maintenance processes.

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Topics: arcat bradley bentley library, masterspec specifications, bradley arcat revit library, bradley modlar revit library, revit family omniclass parameter, bradley bim library, Rachel Hughes Revit Support Technician, bradley 3-part specfications, Revit Help-Technical Support, omniclass table 21 titles numbers, Revit Training-Education, bradley autodesk seek revit library, Owners Revit BIM, omniclass table 23 titles numbers, bradley free revit library, bimstop revit library

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Daniel Hughes

Welcome to the Bradley BIM resource portal supporting the Bradley Revit Library of 1,000 Families

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